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Dicey double-dealing in raw documentary

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Danish journalist and documentarian Mads Brüggers has no intention of hiding behind a notebook or camera.
Part Michael Moore and part Sacha Baron Cohen, Brüggers stars in “The Ambassador,” his documentary about corruption in Africa. Brüggers’ plan is to investigate the illegal conflict-diamond trade and the role played by unscrupulous diplomats and officials in Africa. He forks over $100,000-plus to a shady European broker so he can be credentialed as a Liberian diplomat to the Central Republic of Africa.

Soon, he is riding in a chauffeured car, making plans to set up a match factory as a cover business and taking meetings with government bigwigs, most of whom expect a bribe.

His plan starts to fall apart, and he begins to fear for his own safety.

The problem with “The Ambassador” is that you find yourself questioning the filmmaker’s vow to start a match factory, especially when he depicts roomfuls of eager prospective workers, faces shiny with hope. Just who exactly is double-dealing?